Five email automation ideas to grow your business…
Five email automation ideas to grow your business, free up your time and make people fall in love with you. Email automation sequences, they're probably the most powerful thing you've never done in your business. Despite your resistance and feeling that no one reads...
Website Security – Are you ticking all the boxes?
Is your Website Security up to scratch? Website security is a dry, yet important topic. There are a few different elements required for complete website security. First up there’s the security of your website itself. This is the layer of protection between your...
DIY Website Building – What’s the real cost?
Is your DIY website hurting your business? It is an important question to ask yourself because your website is the online home of your business. If it's not a great reflection of you and your business and doesn't really speak to your audience then it's time to...
Email Templates & How to Get Started with Email Marketing
Step by Step Guide to Getting Started with Email Marketing + Email Templates Most businesses we meet have one thing in common, an underutilised email database. There's plenty of information out there about lead generation and growing your email database but I've never...
Setting up a website – 12 questions you want answered
Setting up a website... It's possibly not as easy (or as cheap) as you might think. Before I started building websites I was a web design client. In the years prior to starting Hardwood Digital I had three websites built, the first was a personal blog, the second a...
Achieving consistency with your online marketing.
Achieving consistent online marketing for your business doesn’t have to be difficult. The benefits of consistency are a greater position of authority for you and engagement that creates growth in your business.
How to Create and Install a Facebook Retargeting Pixel
A pixel is that small dot in the screen isn’t it? So a Facebook Pixel is similar?
Well yes, and no… A pixel is the dot on the screen, but it also the piece of code that can be placed on your website to allow you to track visitors to your site and lets you to target Facebook advertising directly to them.
There are three things to do, when setting up a facebook pixel
Online Marketing Strategies – 6 Growth Hacks for your Business
Online Marketing Strategies – 6 Growth Hacks for your business. Do you rely on networking for new business? Do you consider word of mouth to be the big driver of new clients and customers through the door? Or are you already implementing consistent online marketing...
Facebook Competition Rules – What Businesses Need to Know
Facebook Competition Rules - What Businesses Need to Know Using Facebook as a vehicle to run a promotional contest for your business can be a really great strategy. However, it is really important that you understand the Facebook Competition Rules and abide by them....
Email Marketing Tips – Grow your email database better.
Email Marketing Tips - Five Ideas for Growing Your Email Database Before I start talking about growing your email marketing database I'll warn you that there will be some marketing jargon. If I've used terms that you don't understand, please forgive me. Please leave...
Website Design – 7 Signs it’s Time for an Update
7 signs your website design is ready for an update. We know the feeling because we’ve seen it plenty of times. You invested a hefty sum in your last website design and you’re still feeling the remnant effects of PTSD from the stress. BUT there’s a few things about it...
Website Redesign – There is an alternative
You don’t need a website redesign, you need this instead I’m not sure I should be telling you this but I’m going to. It’s an important snippet that explains where we’re at in our business and where we’re heading. Towards the end of 2016 I was ready to ditch the web...
8 Signs your Website Conversion Rate Sucks
8 signs your website conversion rate sucks Has it been ages since you last received an enquiry directly via your website? That’s the first sign that your website conversion rate sucks. However, before deciding what course of action to take we need to understand...