Content Marketing, Email Marketing, Online Marketing
EDM marketing is a relatively new term being thrown around in the online world. Like any new acronym I’m sure that, like me, you smile and nod when you first hear it then hit up google ASAP to fill in the gaps. So, what is EDM marketing? It’s a term I stumbled across...
Digital Marketing, Facebook Advertising, Online Marketing, Paid Traffic
Once upon a time the Facebook algorithm wasn’t quite so severe and if someone liked your page then everything you posted was visible in their feed. It meant super engagement and brilliant growth for businesses who were early adopters of Facebook pages for business....
Digital Marketing, Facebook Advertising, Online Marketing, Paid Traffic
RE-what? You might ask. Remarketing. It’s an online marketing technique that enables advertisers to reach out to visitors who already visited a website. AKA how to make your business follow people around the internet. To give you an analogy, let’s say you’ve...
Blogging, Business, Web Design & Development
Without a doubt an About Us page is the hardest one to write on a website. However, it’s also one of the most important. Chances are you don’t want to come off sounding like a pompous, self-absorbed ass + you want to sound credible + relatable. It’s a tricky balancing...
Blogging, Content Marketing
Would you like to improve SEO and authority with your readers? Then thoughtful, well written website content is your secret weapon. The problem is executing a great content strategy can be hard. Do you have a content planning process that works for you? Do you tend to...